Why Finance Keeps Solving the Wrong Problems — And How That’s Changing

For years, the financial technology sector has operated at the bleeding edge of innovation — from embedded finance to stablecoins and AI. But product strategist and fintech thought leader Jas Shah argues that in the rush to adopt new technologies, it can be easy to lose sight of the human problems we’re trying to solve. As the founder of Bitsul and the voice behind the popular Fintech: Under the Hood newsletter, Jas helps companies bridge the gap between complex code and genuine customer needs. In…